Only 35 percent of the world has access to the internet, while mobile device penetration has reached 93 percent. A recent U.N. report found that mobile phones are more ubiquitous than indoor plumbing. The statistics are incredible, and only underscore the speed and magnitude of the mobile shift.
Businesses, for their part, are starting to recognize the huge productivity gains of providing employees with apps that truly help them perform their jobs better.
How’s this for intuitive? When my daughter was just a year old, she wanted to play with my iPad. Without any instruction, she swiped to unlock and began flipping through pages of apps, hunting for an icon that piqued her interest, then tapped it with her finger to open. Her generation is a bellwether of what’s to come.
The move from the Web and PCs to mobile happened quickly: the iPad virtually wiped out the netbook market overnight and overtook PC shipments in less than five years. In large part, this is because the personal computer was never truly personal. It didn’t conform to our way of being; it asked us to conform to it. Neither the desktop nor its applications have ever been truly human-centric.
Internal apps can give managers a fast, mobile way to approve expense reports on the go. They can give employees easy access to benefits and let them update personal information, sparing HR the time to handle requests manually. They can help sales reps close deals faster, and they can deliver training that gets new employees up to speed faster than before.
Businesses can utilize specific-use mobile apps to enhance and/or simplify the customer experience with their brand. As mobile device usage proliferates, users are becoming more reliant on mobile apps for search and needs discovery. Businesses should view this not as a threat, but as an opportunity to gain competitive advantage.
The integration of social media and expanding geo-locational capabilities - has elevated the concept of contextual relevance in digital marketing. This is equally important for businesses, as contextual relevance breeds brand affinity- a necessary prerequisite to forming connections with consumers. Today’s social-Local-Mobile (SoLoMo) consumers now expect businesses to provide contextually relevant online content and resources that inform and entertain, or resolve a need or a want. In brief, SoLoMo has shifted power to the consumers, and they know it.
Green Web Servers are small in size but offer excellent bandwidth and memory. They use solar and wind power which are unlimited and incur extremely low costs. Therefore they emit much less carbon dioxide into the air. Traditional servers in comparison emit much more carbon dioxide into the air and are costly to maintain, consuming a huge amount of energy.
Analysis, query and report tools
Is your computer performance uneven – sometimes fine, sometimes slow as molasses? Are people in your address book responding to email messages you did not send? Do you keep getting strange, threatening pop-up messages? You may have picked up a virus or some malware. The good news is we enjoy helping return infected technology to good health. Contact us to set up an appointment and let us stamp out that virus.
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